Encouraging people to test for STI, is an ongoing issue for all health services. These three posters trialled different ways to increase testing, with varying results. SMS, parlor and ads via websites proved the least effective, while pop-up at community events was effective and highly acceptable.
Evaluating the impact of Grindr advertising on website traffic and HIV testing at a regional sexual health clinic Lead author: O'Reilly,M. et. al.
This poster looked at the effectiveness of advertising on Grindr. It was found that a large number of people viewing the website clicked on the ad, however it didn't translate to visitors to the clinic.
The conclusion was that they redesigned their website to make online bookings easier and are exploring other ways to increase visitors to the clinic.
Pop-up Rapid HIV Testing at Community Events: expanding the PRONTO! Testing Model! Lead author: Ryan, K.E. et. al.
They explored the uptake, acceptability & development of pop-up HIV testing via field notes and client surveys.
After 78 tests, 98% of respondents reported being likely to test again at community pop-up events. 22% had no previous HIV test.
Pop-up testing at community events was successful and highly acceptable amongst those surveyed and will be used at future events.
Intiatives to Improve Sex Worker access to STI screening in Sydney Local Health District: Lead author: Hatten, B. et. al.
Two methods were used. The first was SMS messaging to send reminders to sex workers to encourage them to have their scheduled 6 monthly testing. The second was offering testing in a parlour setting.
Both methods were found to not significant impact the rates of testing.